Our Brands
We are Enity Bank Group, a portfolio of innovative mortgage brands dedicated to increasing financial inclusion across the Nordics. Our brands are united by a shared vision to empower more people to achieve their financial goals.
With operations in Sweden, Norway, and Finland, we focus on making mortgage solutions accessible to those who might otherwise be overlooked by traditional banks. Together, we aim to make banking simple, responsible, and inclusive for everyone.
Brand hierarchy
This diagram presents the brand hierarchy of Enity Bank Group, showcasing the distinct roles of our core brands – Bluestep Bank, Bank2, and 60plusbanken. Each brand caters to a specific segment within the mortgage market, all aligned with our mission to enhance financial inclusion across Sweden, Norway, and Finland.
